Why Cloud Marketplaces Beat Selling Direct
Your buyers are already there — with committed budgets
Enterprises don’t buy software the way they used to. Today, most large companies have pre-committed cloud spend through Azure MACC, AWS EDP, or Google’s MCPO. That means they have budget they must spend on cloud-approved solutions.
When your AI agent is listed on a cloud marketplace, you become part of that approved ecosystem. Procurement moves faster. Legal friction disappears. And because the purchase draws down existing cloud commitments, your agent competes on value — not on procurement process.